{"id":4713,"date":"2025-07-25T12:23:19","date_gmt":"2025-07-25T10:23:19","guid":{"rendered":"https:\/\/jordimercader.cat\/?p=4713"},"modified":"2025-07-25T13:10:56","modified_gmt":"2025-07-25T11:10:56","slug":"sin-miedo-a-ganar-por-que-escribi-un-libro-que-no-pretende-dar-respuestas","status":"publish","type":"post","link":"https:\/\/jordimercader.cat\/ca\/sin-miedo-a-ganar-por-que-escribi-un-libro-que-no-pretende-dar-respuestas\/","title":{"rendered":"Sin miedo a ganar: por qu\u00e9 escrib\u00ed un libro que no pretende dar respuestas"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4713\" class=\"elementor elementor-4713\" data-elementor-post-type=\"post\">\n\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-3af9a6a e-flex e-con-boxed e-con e-parent\" data-id=\"3af9a6a\" data-element_type=\"container\" data-settings=\"{&quot;ekit_has_onepagescroll_dot&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ceacd7 elementor-widget elementor-widget-text-editor\" data-id=\"6ceacd7\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Muchos libros hablan del \u00e9xito. Pocos hablan de lo que pasa cuando todo va bien\u2026 y no sabes qu\u00e9 hacer con eso.<\/b><b><br \/><\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6678758 elementor-widget elementor-widget-text-editor\" data-id=\"6678758\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Yo quer\u00eda escribir sobre eso. Sobre los momentos donde el ego se cruza con el miedo.<br \/>Donde te toca tomar decisiones sin tener el mapa completo.<br \/>Donde no hay nadie a quien preguntarle, y lo que no decides\u2026 tambi\u00e9n cuenta.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df4a35c elementor-widget elementor-widget-text-editor\" data-id=\"df4a35c\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fdb1b3 elementor-widget elementor-widget-heading\" data-id=\"9fdb1b3\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Por qu\u00e9 lo escrib\u00ed<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd06233 elementor-widget elementor-widget-text-editor\" data-id=\"cd06233\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Este no es un libro de <strong data-start=\"513\" data-end=\"526\">autoayuda<\/strong>, ni una gu\u00eda de pasos a seguir, ni un ejercicio de vanidad intelectual.<\/p><p data-start=\"465\" data-end=\"904\">Es un libro escrito desde la <strong data-start=\"630\" data-end=\"667\">experiencia de m\u00e1s de veinte a\u00f1os<\/strong> acompa\u00f1ando a empresarios, inversores y emprendedores en decisiones reales, con consecuencias reales, en contextos reales.<br data-start=\"790\" data-end=\"793\" \/>Gente que no tiene tiempo para teor\u00edas y que muchas veces carga con el peso de liderar sin poder compartirlo.<\/p><p data-start=\"906\" data-end=\"1330\">Quer\u00eda que fuese un libro <strong data-start=\"932\" data-end=\"943\">sincero<\/strong>. Sin f\u00f3rmulas m\u00e1gicas, sin promesas, sin necesidad de parecer infalible.<br data-start=\"1016\" data-end=\"1019\" \/>Solo texto directo, honesto y \u00fatil. Textos breves que no siguen un orden r\u00edgido, porque cada lector necesita leer lo que le resuena, en el momento que le resuena.<br data-start=\"1181\" data-end=\"1184\" \/><strong data-start=\"1184\" data-end=\"1328\">Lo importante no es que lo leas de principio a fin, sino que encuentres una frase, una idea o una imagen que te haga parar y mirar distinto.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6cacbe elementor-widget elementor-widget-text-editor\" data-id=\"a6cacbe\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3213aa9 elementor-widget elementor-widget-heading\" data-id=\"3213aa9\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">No son grandes teor\u00edas. Son textos cortos, reales<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d942e5 elementor-widget elementor-widget-text-editor\" data-id=\"6d942e5\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>No encontrar\u00e1s grandes teor\u00edas ni cap\u00edtulos eternos.<br data-start=\"1440\" data-end=\"1443\" \/>Lo que encontrar\u00e1s son <strong data-start=\"1466\" data-end=\"1611\">dilemas, contradicciones, decisiones inc\u00f3modas\u2026 y alguna que otra historia que probablemente no se cuenta en las presentaciones de PowerPoint<\/strong>.<br data-start=\"1612\" data-end=\"1615\" \/>Es un libro para leer con calma. No porque sea complejo, sino porque est\u00e1 pensado para <strong data-start=\"1702\" data-end=\"1736\">acompa\u00f1ar, no para impresionar<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ed6426 elementor-widget elementor-widget-text-editor\" data-id=\"8ed6426\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e28862b elementor-widget elementor-widget-heading\" data-id=\"e28862b\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfPara qui\u00e9n es?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2a05f7 elementor-widget elementor-widget-text-editor\" data-id=\"c2a05f7\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Este libro <strong data-start=\"1774\" data-end=\"1802\">no es para todo el mundo<\/strong>.<br data-start=\"1803\" data-end=\"1806\" \/>Si crees que todo lo que te pasa es culpa de los dem\u00e1s, si buscas certezas c\u00f3modas y un sueldo fijo sin complicaciones, <strong data-start=\"1926\" data-end=\"1961\">Sin miedo a ganar no es para ti<\/strong>.<br data-start=\"1962\" data-end=\"1965\" \/>Pero si alguna vez te has cuestionado algo de lo que haces, si has emprendido, liderado, invertido o tomado decisiones que pesan, puede que s\u00ed.<br data-start=\"2108\" data-end=\"2111\" \/>Y si sientes que hay cosas que nadie dice, que hay conversaciones pendientes, probablemente este libro te resuene.\u00a0<\/p><p>No promete respuestas f\u00e1ciles, pero tal vez te ayude a <strong data-start=\"2284\" data-end=\"2302\">mirar distinto<\/strong>.<br data-start=\"2303\" data-end=\"2306\" \/>Y eso, a veces, <strong data-start=\"2322\" data-end=\"2342\">ya es suficiente<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-385dc21 elementor-widget elementor-widget-text-editor\" data-id=\"385dc21\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Muchos libros hablan del \u00e9xito. Pocos hablan de lo que pasa cuando todo va bien\u2026 y no sabes qu\u00e9 hacer con eso. Yo quer\u00eda escribir sobre eso. Sobre los momentos donde el ego se cruza con el miedo. Donde te toca tomar decisiones sin tener el mapa completo. Donde no hay nadie a quien preguntarle, [&hellip;]<\/p>","protected":false},"author":4,"featured_media":4457,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[49],"tags":[127,120,125,123,126,124,122],"class_list":["post-4713","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacion-es","tag-construccion-de-empresas","tag-estrategia-empresarial","tag-historia-y-negocios","tag-legado","tag-liderazgo","tag-pensamiento-estrategico","tag-vision-a-largo-plazo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sin miedo a ganar: por qu\u00e9 escrib\u00ed un libro que no pretende dar respuestas - Jordi Mercader<\/title>\n<meta name=\"description\" content=\"Consejos fiscales para empresas: reparte dividendos con criterio, gestiona tu patrimonio y evita sorpresas con Hacienda.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jordimercader.cat\/ca\/sin-miedo-a-ganar-por-que-escribi-un-libro-que-no-pretende-dar-respuestas\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sin miedo a ganar: por qu\u00e9 escrib\u00ed un libro que no pretende dar respuestas - 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